Get More Results From Your Online Ads Turbo charge your ads' emotional appeal - stop wasting time on ineffective ads
Are you Getting the Sales Results You Deserve? Don't waste your money on weak sales copy - spice up your ads
Reach Your Target Market Where they Hang Out Online Let us get your brand in front of the eyeballs that matter
Make your Apple App Store Description Stand Out! Get noticed and boost your app install volume - Hire us today!
Professional Online Marketing Assistance Forum Marketing Campaigns Sales Page Writing Google Adwords Expert Ad Writing App Store Description Writing

Disadvantage of AdWords

This article is posted under Online Marketing
Need More Traffic? Hire a Professional Blogger
Attract more traffic with daily news rewrites
Build Authority in your niche with social media-friendly blog posts
Hire Corporate Blogging Professionals Today

We Help Make your Product Descriptions Sell!
Stop losing money on bland or boring product descriptions
Make your product descriptions sell the product they are describing
Use Product Descriptions That Work

Reach Your Audience Where They Are Online
Your Target Market is already talking about your product/service
Contact Us Today to get your message in front of your target market
Forum Marketing That Works!

No matter how impeccable AdWords or search engine marketing might seem, there are certain issues with this advertising model that you have to acquaint yourself.  The most glaring is that keywords are not enough.

If you have the target keyword that people are looking for, your ad will appear when your targeted customer enters your keyword in Google.  However, if your ad is written the wrong way, you are certainly not going to get that click.

So how do you know if it is written badly?  First that you have to look at is the title.  The title must have your keyword.  If somebody is searching for European visa services and you have your title as “Visit Germany” or “German Immigration,” it is a big disconnect between what they are really searching for, and the constellation of needs behind that keyword.  Sure that definitely falls within the larger set of needs that target keyword contains, but it is not direct enough.  You have to really tighten the connection between the ad title and what the person is searching for.  The closer they are together, the higher the chance that your ad will get clicked.  So the key lies in knowing the right keyword to use.

Stop Wasting Time and Money on Boring Press Releases
People are drawn to NEWSWORTHY announcements - Don't bore them to death with plain vanilla Press Releases
Get additional Search Engine Optimization (SEO) Benefits with well-crafted newsworthy PR campaigns

Put Your Message Where Your Online Audience Hangs Out
Your target audience already hangs out online and already talks about your products and services
Isn't it time your message followed them where they are and engaged them?

Who said Website Copy Had to Be Boring and Soulless?
Every word on your website says volumes about your company's credibility and authority
Start sending the right message with the right kind of website copy - contact us today to find out how


Posts you can read next:

    AdWords Copywriting
    Whenever somebody does a search on Google, the materials they are searching for appear on the main column on the left. At the top part are sponsored ads.  These are paid listings where somebody paid for their ad to appear whenever people are looking for their target keywords. A sponsored ad is a very powerful form

    Listing Brand Values: A Key to Formulating a Coherent Branding Strategy
    You may already have a theme that you want to target.  However at this point, it may still be quite blurry and not specific.  Do not worry because at this stage of the process you are going to tighten your brand some more.  Look at the theme that you have. What kind of values do

    Marketing Effectively Through Keyword-Theme Blogging
    As we have mentioned earlier, the days of keyword sniping is probably drawing to a close.  With Panda, Caffeine, and other major updates to Google, it is beginning to look more and more likely that the days of semantic search are coming.  What is the difference between a regular search and a semantic search?  Regular

    LinkedIn Tips To Build Your Real Estate Business
    As a real estate professional, you have many different tools at your disposal to try to get more clients and do more deals. Many real estate pros have taken to the Internet as a way to try to get more people on board. One of the leading tools that you can use when it comes to building

    AdWords and How to Determine the Best Result
    In using an AdWord, keep experimenting to see if you have the right words. Don’t stop until you’ve hit the mark. Eventually, your actions will pay off and you will see your ROI (return on investment) increase.  If you do not see an increase, then clearly, you are doing something wrong. This will give you

    Good Content Branding Minimizes Bounce Rate
    If your blog posts are formatted correctly and the overall value of the blog post is heavy and substantial and fits an actual need of the reader, your bounce rate should actually go down. This is a very good thing. What is bounce rate and why should you care? Bounce rate measures the frequency of people searching

    Reshare Popular Twitter Content on Facebook
    To re-share authoritative materials, you can go to Twitter and find materials that have been re-tweeted a lot because if they get re-tweeted a lot on Twitter, there is a high indication that people on Facebook would also be interested in them. However, make sure that the reason they are getting re-tweeted a lot is

    Selecting the Right Outsourcing Agency
    There are tons of outsourcing agencies that offer different services, catering to different organizations’ needs. Each outsourcing agency has its own competitive edge. For example, in branding agencies, one may be good at website branding but not so good at social media branding.  Another agency might be very good at press release branding and personal

    Know your target audience’s language: A Key Sales Page Strategy
    Most often, you spend a lot of time, effort, and money to get people to go to your web page, follow you on Twitter, look at your Facebook fan page, or click your links at AdWords.  Regardless, they all end up in the same place – your sales page.  This is really the decision point

    Finding an Online Marketing Gold Mine in Your Statistics
    Believe it or not, the information that you need to generate more traffic for your blog, your website or any other branding platform you are using to capture mind share is as close as your statistics package. Whether you are using Statcounter or Google Analytics or any other popular analytical tool out there, we strongly